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Press Release
Applications open for Purus Innovation Award 2025: CMS Berlin honours trendsetters in the cleaning industry
The CMS Purus Innovation Award (PIA) 2025 recognises outstanding innovations in the cleaning industry, such as sustainable cleaning agents, AI-supported assistance systems and energy-efficient machines. The award is presented by CMS Berlin, the leading trade fair for cleaning and hygiene, which will take place for the twelfth time at the Berlin Exhibition Centre from 23 to 26 September 2025. All exhibitors and co-exhibitors at CMS Berlin 2025 can now apply for the prestigious industry award. The award will be presented in six categories: Cleaning Machines, Robotics/AI, Equipment, Washroom Hygiene, Digital Tools and Systems and Cleaning Agents. A new category is Robotics/AI, which recognises the increasing use of intelligent technologies in professional cleaning.
An eight-member jury of recognised industry experts will evaluate the entries and nominate the finalists, who will be announced in July. The award ceremony will take place during the CMS Exhibitor Evening on 23 September 2025. New to the jury this year is Gerhard Komarek, Federal Guild Master of the Austrian Chamber of Commerce for Monument, Facade and Building Cleaners; Managing Director of Sigron Handels- & SchulungsgmbH Austria. He has a wide range of expertise in the industry and adds an Austrian perspective to the wide-ranging expertise of the jury.
The application documents are available online here. The closing date for competition entries is 13 June 2025.
At CMS Berlin, visitors will have the opportunity to get to know the 18 PIA finalists in themed innovation tours. These guided tours offer an exclusive insight into the nominated innovations and their application potential.

Media professionals can use press photos from CMS Berlin for their editorial reporting.
More Information: www.cms-berlin.de
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About CMS Berlin
As the leading trade fair for cleaning and hygiene, CMS Berlin will once again bring the industry together live in Berlin from 23-26 September 2025. At the eleventh CMS Berlin 2023, over 420 exhibitors from 25 countries presented a complete market overview of products from all areas of commercial cleaning technology on more than 31,000 square metres. Around 21,000 visitors gathered information at the four-day trade fair. This means that CMS Berlin attracted more visitors than ever before.
CMS Berlin is organised every two years by Messe Berlin GmbH. The supporting organisations are the Federal Guild Association of the Building Cleaning Trade (BIV); the Cleaning Systems Association of the German Engineering Federation (VDMA); and the Industrial Association for Hygiene and Surface Protection for Industrial and Institutional Applications (IHO).
About CMS PLUS
The CMS PLUS community and business platform is the digital extension of the international cleaning trade fair CMS Berlin. As such, it offers the cleaning industry interactive elements for even more exchange, information, networking and presentation.
About Messe Berlin
Berlin has been a trade fair destination for 200 years, and has been one of the most important such hubs for many decades. Messe Berlin – the state’s own trade fair company – conceives, markets and organises hundreds of live events every year. It strives to be an outstanding host for visitors at all events, generate optimal business stimuli, and provide fair conditions for everyone. This concept is reflected in the company slogan: Messe Berlin – Hosting the World.